Access to critical technology such as in-house Geographic Information Systems, professional aerial photography
and extensive in-house market research capabilities, allows ECHO Retail to provide our retail clients with the
information necessary to make the correct site selections.
Geographic Information Systems
ECHO’s state-of-the-art GIS software is used to generate sophisticated demographic maps and reports that far
exceed the industry standard.
Market Research
Through extensive market research capabilities, ECHO Retail is constantly monitoring and evaluating the industry
cycles through analysis, projections, and recommendations. Our in-house staff of researchers and marketing
professionals apply the latest in technology such as:
- MapInfo for mapping existing competition and potential new site locations
- AGS demographic reporting
- Market Optimization Tool designed to analyze multiple sites to discover the “hot spots” and top locations based upon the tenant’s precise demographic criteria
- Postal Count data reported at the native carrier route level
- Retail Potential Data Reporting showing the average household and total market potential estimates by retail store type
Aerial Photography
ECHO owns and has access to current, high-resolution aerial photographs of many major metro markets including
Pennsylvania, Ohio, West Virginia, Maryland, Wisconsin, and Michigan. These aerials can be custom labeled to the
landlord or tenant’s requirements.
Participation in Critical Industry Associations
As a member of the International Council of Shopping Centers, ECHO is an active participant in
strategic conferences, being in front of decision-makers and building relationships that allow our team to
have instantaneous access to new market information.
|
|